AI telephone-order recovery for busy takeaways
Your team answers the phone as usual. When the line is engaged, OrderRing catches the overflow, takes the order and prints it straight in your kitchen. Prefer full automation? Switch it to answer every call.
Keep the customer. Keep the margin. Keep your current EPOS. See the two pricing options →
Your phone cannot queue hungry customers
During a busy service, your team has to choose between answering the phone and serving the customers already in front of them.
Your main call still goes to your team. Only callers who would otherwise hear an engaged tone are routed to OrderRing by default.
You decide when AI answers
OrderRing starts as an overflow service, so it does not replace the way you already handle normal call volume. The owner can change the policy whenever the business needs it.
01
Your phone rings normally and your team answers the first customer. If another caller would get an engaged tone, OrderRing answers that call immediately.
Staff keeps normal calls. OrderRing recovers the overflow.02
Switch the policy when you want OrderRing to become your first line of answer, handling every incoming ordering call and multiple callers at once.
Useful for peak periods, staff shortages or a fully automated phone service.A smoother way to take telephone orders
An engaged caller reaches OrderRing automatically. In answer-all mode, every caller comes straight through.
OrderRing uses your approved menu and prices, confirms every choice and reads the complete basket back.
Offer card payment by secure link, or accept cash for collection or delivery under the rules you set.
The confirmed order prints clearly in your kitchen, ready for your team to prepare.
Built specifically for telephone orders
Catches overflow calls when your normal line is engaged, or answers every call when you switch on answer-all mode. It can handle several callers at once and reads every basket back.
Takes the caller through your approved menu, handles changes, confirms prices and reads the complete telephone order back before it is accepted.
Sends accepted telephone orders to one dedicated kitchen printer, with clear tickets, automatic retries and an alert if the printer goes offline.
Lets you choose overflow or answer-all mode, pause telephone ordering, extend wait times, mark items sold out and change payment rules. Every AI-handled call stays in one daily record.
Optional separate website service
OrderRing itself is a telephone-order recovery service. A website is not required and is not bundled into the subscription. If your business needs one, we can separately quote for a branded website with online ordering and send those orders to the same kitchen printer.
Payment-provider charges still apply to card transactions. Website support, hosting and optional services are agreed separately.
Ask about an ordering website →The lost-order calculator
Use your own figures to estimate the telephone-order demand that may currently be going elsewhere.
Use a typical busy evening rather than your quietest day.
Use your normal phone-order value, not your largest order.
Not every missed caller would have ordered, so keep this realistic.
This estimate uses only the figures you enter. It is a planning guide, not a promise of recovered revenue. With OrderRing live, answered calls and completed orders can be measured directly.
Built for the pressure of service
Every item, deal and total comes from your approved menu. OrderRing cannot invent a product, discount or delivery charge.
The basket, options and total are repeated before anything reaches your kitchen. Customers can correct mistakes before confirming.
Answers use only the allergen information you have approved. If the information is not clear enough, automation stops instead of guessing.
A customer is only told the order is accepted after OrderRing has taken it and the ticket has printed in your kitchen.
Customers never read card details over the phone. Payment happens on a secure hosted page designed for fast mobile checkout.
There is no marketplace brand between you and your customer, and no percentage commission taken from the value of each telephone order.
From first conversation to live service
OrderRing does not go live on assumption. Your routing, approved menu, payment rules and kitchen printer are checked against an agreed launch checklist first.
Review busy-call patterns, telephone setup, delivery rules and the kitchen environment.
Configure only the products, modifiers, prices and allergen information you approve.
Fit the dedicated printer, configure routing and confirm the required connectivity.
Test collection, delivery, payment, an awkward order — and what happens when the printer fails.
Start with the agreed answering policy, inspect results and adjust before expanding use.
Local, personal support
OrderRing was founded by Kevin Mackay and is launching first with independent takeaways and restaurants across Norfolk. Kevin will learn how your business operates, configure your menu, install the printer and make sure OrderRing fits the way you serve customers.
You get a named person who knows your setup, not a generic support queue. Founding subscribers also receive direct launch support and priority access as the service grows.
Maximum 20 founding partners
Founding status is limited to the first 20 accepted, paying businesses. You receive personal installation and direct launch support, and retain the applicable founding platform price while your subscription remains continuously active.
FOUNDING PARTNER APPLICATION
This is an application for a paid OrderRing subscription, not a free product trial. Kevin personally reviews every application for service fit and local installation capacity.